Friday, 30 April 2010

Health and safety


Health and safety
Health and safety clearly is a big part of filming as no one wants to injure them-selves due to lack of planing. We looked at the possible problems before going to the set to film, ending up with a small list but still these would need to be taken into account to ensure everyone’s good health.
Our list contained things like falling while heading through the heavily wooded terrain, getting any fake blood in open wounds or eyes, taking care with set pieces and tent equipment such as hammers stoves etc.
All of these are quite low risk luckily so we went forward to film without any real need to change our plans however everyone was more aware of the possible risks hopefully leading to a greater professionalism during filming.

Location


Location
Our group, Flatline finally choose Virginia waters as it would be near empty in the morning with minimal risks and boosting an awesome woodland set. The set allowing the campsite set up to be completely believable and authentic. The vast area the land covers allows us to avoid the public however due to being nears busy roads the noise of cars is almost inescapable, we will use editing to take this out.

Thursday, 29 April 2010

development video 2

This is our second development piece in which we focused on the colouring of our film. in the end we choose black and white with a red filter.

Wednesday, 28 April 2010

Story boards pictures








Story boards

Story board
Above you can see our storyboards this was a great tool to use because you get the idea of what shots and cuts to use. Organisation was also helped by the story boards so we had a good idea what we wanted in our shots providing a perfect spring board and plan to actually get filming. The storyboard has notes on sound our folley artist will add later and the type of editing and cuts required on each shot allowing us to confidently start. However these are not concrete ideas just guide lines to work with so if the location boosts extra brilliant looking shots we can simply follow our hearts with filming. Better to film to much than just enough.

development video



This is our small development and research film to show the creation of fake blood and other effects our film uses.

Wednesday, 21 April 2010

Screen shots of secondary research










Target audience

Researching our target audience
Undertaking the task of researching a good target audience I started by using the peal and dean planner (http://business.pearlanddean.com/filmplanner) with this I took similar films as examples to use as secondary research for our film. As flatline productions wanted to do a horror/thriller style film I looked into these two categories for the demographics and Psychographics of our possible target audience. From this research I have suggested to my group mates that our film has to be aimed at least at over 15 year olds simply due to content. I believe that our film should be aim at 16 year old to 21 as the older generation will have a very bleak output on horror films as well as trying to keep on top of plots which require a modern look for some of the ideas thrillers could portray. People under 16 will simply not like the gore and scare factors within the film, parents wouldn’t show this to young children due to its content and gore.
Age however is not the only demographic gender is also a demographic we will have to take into account. The research shows that on average more males would see a horror film compared to females thus we would be looking for a higher male percentage in our audiences. Hopefully we will be able to draw females to coming to watch the film with the thriller aspect but our main target audience will be males aged 16 –21.Social class also comes in to play we are targeting our film at the class groups C1 C2 D.
Psychographics
The idea of psychographics is how any society can be divided into 7 groups and what is important to them by doctor Maslow.
These are the 7 groups and what they generally look for:
Mainstream- family security
Reformers- change
Succeeders- control
Resigned- survivor
Strugglers- escapes
Explorers- excitement
Assipirers- image
Thus I believe our film shall sell more so toward Explorers who will look for a scary new experience that our film offers and as a secondary target.

Tuesday, 6 April 2010

Knowing

Knowing is a film made in 2009 directed by Alex Proyas and starred Nicolas Cage. Knowing is a thriller/disaster film. The plot is students in 1959 leave behind a time capsule containing student’s drawings of their ideas of the future. A girl named Lucinda Embry puts in a page full of random numbers although she is stopped before she completes the page. That night however she is found in a closet, where she has scratched the rest of the numbers on the door with her hands.
In 2009, the time capsule is opened and finds its way to Nicolas Cage who soon realises some of the digits represent the dates and death tolls of every major disaster over the past fifty years, and suggests three disasters still to come. John (Nicolas Cage) goes about finding more about the mysterious forecasts which finally ends the world while sending caleb and abby with aliens.
Knowing starts with the brand logos of summit entertainment and escape artists animations and sound affects to accompany the logo to grab the attention of the audience and show off the brand. To reinforce this the summit entertainment text shows again fading in and out with a assortment digits related to the film. At this early stage the folly artist has already added the sounds of whispers and an errie sound track setting up a spooky atmosphere. As the non-digetic sound crescendos Nicolas Cage appears in the text, this shows the quality and style of actors and film will be. The first shot cuts quickly away from the sky into a close up of a girls face showing a deadly serious loo, the camera then zooms out slowly expressing the importance of the shot. Then it cuts to an establishing shot of a school play ground text at the bottom clearly shows the place and time (Lexington, Massachusetts 1959) digetic sound is all that can be heard at this point. Enforcing the unreal nature of the girl showing that something is very wrong or odd about her in someway rising the tension of the viewer. The shot cuts again swiftly on the a bell sounding the camera facing towards the door of the school, a teacher calls for Lucinda to come back inside however a quick cut to a close up of the serious looking girl with the non digetic whisper soon shows that she is hearing something the others can’t. This scene raises a lot of questions about the whispers like who/what are they coming from and why can only she hear them allowing the film to hook views into watching more. The scene ends with a shot of the sun and sky where the sun light shines over the scene creating a good cut into the next scene also perhaps providing viewers with the suggestion that the whispers are from other worldly things. The next cuts leads the audience to a class room where the teacher has shown that the odd girl from before has won and thus the school has decide to use a time capsule. All the students are asked to draw a picture however Lucinda fills a page full of numbers while the sound of the non-digetic whispers comes back on. This is shown through shot reverse shot from teacher to student and through match on action as the teacher notices the numbers instead of a picture. A close up reaction shot shows a look of huge concern from Lucinda as the paper is taken away from her. The shot then goes black with the non-dietetic ghostly whisper.